Social Media Ad
Academic project, April 2024, individual
The Social Media Ad for Sustainability encourages eco-conscious individuals to take action. Blending persuasive messaging and visual storytelling, it inspires collective responsibility and engagement.
Persona
Persuasive Argument: Ethos
Why is this persuasive?
Builds credibility and trust by referencing sustainability experts, conservation leaders, and individuals actively making a difference.
Reinforces a sense of community and collective responsibility in protecting nature.
Encourages the audience to align with a respected cause, making the message more persuasive.
Design Exploration
Created 15 versions using Adobe Photoshop + Illustrator.
Final Design
Other Projects
©2024 Sejeong Seo.
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I'm fascinated by Darwin's theory of evolution and curious about what humans will look like tens of thousands of years from now. When I was younger, the Earth had a population of around 6 billion, but now it keeps increasing, which worries me a bit. I wonder when humans will go extinct, and I'd like to hear in detail about the extinction process. I'm also curious about what Earth's ecosystem would be like without humans. If humans haven't gone extinct, I want to know what the new evolutionary processes might be, especially how human evolution might interact with the climate changes we are experiencing today.
If you want to discuss this further or have possible answers, please contact me via email.